Episode 19: How to Use Content Marketing to Attract High-Value Clients
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Episode 19
How to Use Content Marketing to Attract High-Value Clients
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Welcome to the latest episode of Escaping the Accountant's Trap!

In this episode, we're joined by Liz Farr, the founder of Farr Communications, to delve into the transformative potential of content marketing for accountants, CPAs, and bookkeepers. With her extensive background in tax and accounting, Liz shares valuable insights on how content marketing can help you break free from the accountant's trap, attract high-value clients, and establish yourself as an expert in the field.

Liz's journey from the world of accounting to becoming a successful freelance writer highlights the shift from traditional roles to modern strategies. She emphasizes that content marketing isn't just about writing; it's about reaching your audience where they are, whether through written articles or videos. By offering practical advice and addressing common client questions, you can build trust and showcase your knowledge, setting the stage for meaningful client relationships.

Join us for this enriching discussion on the power of content marketing and its potential to reshape your accounting career. Listen now and discover new avenues to escape the trap and thrive in today's dynamic business landscape.

Visit Liz's Website: https://farrcommunications.com
 Highlights from this episode 
The Secret Objective of Content Marketing
The Bar Stool Test
Check out this clip from Episode 9
Find out more about The CFO Project
Next FREE training on How to Start a CFO Service so you can grow your practice
Thursday, September 28th
at 3p ET | 12p PT

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